HOW TO GET THE INGÉNUE BLUE EYE
SHADOW LOOK
SHADOW LOOK
August 1, 2024 by Cat Quinn
Throughout the history of cinema, blue eye shadow looks have become a calling card for innocent ingénues. But blue makeup looks – and the famous characters who wear them – shouldn’t be underestimated. “From seedy glamour to living-on-the-fringe ingénues, blue makeup is a symbol of defiant decadence and underground allure,” says Terry Barber, M·A·C Creative Director of Makeup Artistry.
Pro Makeup Artists have long turned to MAC eyeshadow to create these standout moments in film and television. The studio-quality pigments show up boldly on screen, last for hours and come in a range of shades to represent every emotion. “Our blue eye shadows walk the line perfectly between retro and contemporary,” says Barber. “Eyeshadow in Tilt – a light blue eye shadow – is the perfect example. It feels like a coming-of-age blue.”
To get the Ingénue Blue look, choose the aesthetic you want to emulate and sweep a bold wash of blue eye shadow over your lids. “There’s a punk attitude or wittiness to wearing blue makeup,” says Barber. “It’s someone wearing it for themselves, not for the approval of others.”
Pro Makeup Artists have long turned to MAC eyeshadow to create these standout moments in film and television. The studio-quality pigments show up boldly on screen, last for hours and come in a range of shades to represent every emotion. “Our blue eye shadows walk the line perfectly between retro and contemporary,” says Barber. “Eyeshadow in Tilt – a light blue eye shadow – is the perfect example. It feels like a coming-of-age blue.”
To get the Ingénue Blue look, choose the aesthetic you want to emulate and sweep a bold wash of blue eye shadow over your lids. “There’s a punk attitude or wittiness to wearing blue makeup,” says Barber. “It’s someone wearing it for themselves, not for the approval of others.”
SHOP INGÉNUE BLUE
Eyeshadow
£20.00 £15.00
1.5 g / 0.05 oz
Tilt
MACStack Mascara
£27.00 £20.25
12ml
£16.88 / 10mlMega Brush
Tilt is the perfect frosty light blue eye shadow for the look.
“EYE SHADOW IN TILT FEELS LIKE A
COMING-OF-AGE BLUE.”
COMING-OF-AGE BLUE.”
—TERRY BARBER, M·A·C CREATIVE DIRECTOR OF MAKEUP ARTISTRY
Channel an on-screen ingénue with light blue eye shadow.
Ella wears Eye Shadow in Tilt and MACStack Mascara.
(8378)
MACStack Mascara
£20.25
An endlessly buildable, non-clumping mascara that stacks on infinite layers of volume and length. Now available in Chesnut Stack, our brown mascara!
HOW TO WEAR INGÉNUE BLUE EYE SHADOW
LOOK 1: Steal the spotlight with blue MAC eye shadow hues.
- Prep your lids with Prep + Prime 24-Hour Extend Eye Base.
- Sweep Eye Shadow in Tilt onto lids using a Small Shader Brush, bringing the colour along your lower lash lines.
(130)
Prep + Prime 24-Hour Extend Eye Base
£16.50
A shadow primer specially formulated to prolong the look of your eye makeup.
(10)
231S Small Shader Brush
£12.38
A pro-quality brush that lets you apply and move around colours like an expert.
- Using a soft, Tapered Brush, define your creases and lash lines with Eye Shadow in Atlantic Blue.
- Line your upper lash lines using Brushstroke 24-Hour Liner in Brushblack.
- Stack on a generous amount of MACStack Mascara , pinching bottom lashes together using tweezers for a spiked effect.
(5)
286S Duo Fibre Tapered Brush
£15.75
A duo-fibre brush that provides a sheer, more controlled application of eye shadow.
(16)
Eyeshadow / Pro Palette Refill Pan
£11.25
A highly pigmented powder Eyeshadow that fits into the Pro Palette Eyeshadow / Concealer (Insert) for easy transport.
(4)
Brushstroke 24-Hour Liner
£16.50
A liquid eye liner pen with a precision brush tip that wears strong all day long for 24 hours.
(8378)
MACStack Mascara
£20.25
An endlessly buildable, non-clumping mascara that stacks on infinite layers of volume and length. Now available in Chesnut Stack, our brown mascara!
- Tap on MACximal Silky Matte Lipstick in Sugar Dada.
- To finish, top with Squirt Plumping Gloss Stick in Clear.
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MACXIMAL SILKY MATTE LIPSTICK
£18.75
Our iconic Matte Lipstick is now bigger and better – with more colour, more comfort, more wear. The matte formula you know and love is upgraded to a silkier, smoother texture in pigment-rich hues – from iconic to new. Glide on for maxed-out colour with 12hr wear.
Squirt Plumping Gloss Stick
£16.50
Looks like a lip balm. Shines like a gloss. Explore lustrous pops of sheer colour with our plumping gloss stick. This non-sticky, lightweight formula nourishes lips and glides on to create a glossy, wet-lip look.
Blue eye shadow looks cool in every decade.
Aminata wears Eye Shadow in Tilt.
LOOK 2: Refresh your routine with blue eye shadow looks meant for the limelight.
- Prep your lids with Prep + Prime 24-Hour Extend Eye Base.
- Sweep Eye Shadow in Tilt onto your lids using a Small Shader Brush, bringing the colour along your lower lash lines.
(130)
Prep + Prime 24-Hour Extend Eye Base
£16.50
A shadow primer specially formulated to prolong the look of your eye makeup.
(10)
231S Small Shader Brush
£12.38
A pro-quality brush that lets you apply and move around colours like an expert.
- Using a Soft, Tapered Brush, define your creases and lash lines with Eye Shadow in Atlantic Blue.
- Tightline your lash lines using Eye Kohl in Feline.
- Stack on a generous amount of MACStack Mascara.
(5)
286S Duo Fibre Tapered Brush
£15.75
A duo-fibre brush that provides a sheer, more controlled application of eye shadow.
(16)
Eyeshadow / Pro Palette Refill Pan
£11.25
A highly pigmented powder Eyeshadow that fits into the Pro Palette Eyeshadow / Concealer (Insert) for easy transport.
(8378)
MACStack Mascara
£20.25
An endlessly buildable, non-clumping mascara that stacks on infinite layers of volume and length. Now available in Chesnut Stack, our brown mascara!
- Line lips using Lip Pencil in Chestnut, then tap MACximal Silky Matte Lipstick in Warm Teddy onto centre of lips.
(451)
Lip Pencil
£15.00
An ultra-precise lip liner with a creamy formula in a wide range of shades, designed for shaping, lining or filing in lips.
(11)
MACXIMAL SILKY MATTE LIPSTICK
£18.75
Our iconic Matte Lipstick is now bigger and better – with more colour, more comfort, more wear. The matte formula you know and love is upgraded to a silkier, smoother texture in pigment-rich hues – from iconic to new. Glide on for maxed-out colour with 12hr wear.
Paired with red lipstick, Ingénue Blue takes on new attitude.
Jake wears Eye Shadow in Tilt and Retro Matte Liquid Lipcolour in Feels So Grand.
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Retro Matte Liquid Lipcolour
£18.75
A colour-saturated Liquid Lipstick with Colour-Flex Technology. Pigment-soaked colour with a velvety mattest-matte finish with 8-hour wear that resists fading.
LOOK 3: Set aside your neutral hues and let light blue eye shadow take centre stage.
- Prep your lids with Prep + Prime 24-Hour Extend Eye Base.
- Sweep Eye Shadow in Tilt onto your lids using a Small Shader Brush, bringing the colour along your lower lash lines.
(130)
Prep + Prime 24-Hour Extend Eye Base
£16.50
A shadow primer specially formulated to prolong the look of your eye makeup.
(7)
242S Shader Brush
£15.75
A firm brush shaped for the smooth, even application of powder or emollient products.
- Using the same brush, define your creases and lash lines with Eye Shadow in Cobalt.
- Tightline your lash lines using Eye Kohl in Feline.
- Stack on a generous amount of MACStack Mascara , then add MAC Lash / 81 Charmer Lash for a winged-out effect.
(8378)
MACStack Mascara
£20.25
An endlessly buildable, non-clumping mascara that stacks on infinite layers of volume and length. Now available in Chesnut Stack, our brown mascara!
81 Charmer Lash
£9.38
A set of three customizable lash sections that allow you to go from casual to kinky with this ménage à trois of lashes.
- To finish, Smooth on Retro Matte Liquid Lipcolour in Feels So Grand.
Discover more trends
(500)
Retro Matte Liquid Lipcolour
£18.75
A colour-saturated Liquid Lipstick with Colour-Flex Technology. Pigment-soaked colour with a velvety mattest-matte finish with 8-hour wear that resists fading.
EXPLORE MORE M·A·C TREND